Chelsea Football Club and adidas Football today unveiled the new home kit for the forthcoming 2016/17 season.
Showing the two facets of the club, the new kit presents the proud traditions of the club’s heritage and on the other a determined mission to strive to be the best.
With a focus on simple elegance and tradition, the new home shirt remains in a classic blue with white detailing; featuring a new side adidas three stripe execution and a classic V-neck collar with a fitted collar tape.
The lead design feature takes its inspiration from the heart of the club crest with tonal lions adorning the sleeves and jersey front.
Chelsea have had to instantaneously defend their decision to sell an ‘authentic version’ of the new home kit that they will wear next season, after pricing it at £90.
However, the Premier League outfit also stresses that the standard replica shirts will cost £55.
The new kit will make its debut in the FA Women’s Cup final at Wembley on May 14 when Chelsea take on Arsenal, with its first appearance at Stamford Bridge a day later in the final game of the 2015/16 Premier League season when the Blues host champions Leicester City.
In a first for the 2014/15 Premier League winners, the new kit was officially revealed this morning via Facebook, in a live Q&A with first-team players Eden Hazard and Ruben Loftus-Cheek.