Date: 25th August 2015 at 4:26pm
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Social media, in a footballing sense, is both a blessing and a curse. It’s a blessing as fans can interact with their idols like never before, clubs and fans can connect, news breaks faster than it ever has, and you practically know a transfer is happening a fair way in advance amongst other things. Indeed, things have changed from the days of waiting for Norwich’s page to come around on teletext.

It’s a curse for all those reasons as well, however. With that tighter interaction, brings the occasional idiot, the overly aggressive tweeter all too willing to tag a player in their tweet and let them know just what they think of them. But I could spend forever discussing the IQ of tweeters. That’s not what I’m here for today. It’s the transfer side of things, something I’ve particularly found evident during Norwich’s window thus far.

25 May 2015 - Sky Bet Championship - Play-Off Final - Middlesbrough v Norwich City  - Alex Neil, Manager of Norwich City celebrates with the trophy - Photo: Marc Atkins / Offside.

There’s very few secrets in football anymore. Practically none whatsoever. Twitter is a big part of that. You’ll get your ITK idiots, we certainly have a few proclaiming to be the fountain of knowledge all things yellow and green. They’re not, obviously. They’re just pretty dull. But elsewhere, you have your concrete rumours which sprout up and refuse to go away. Journalists let you know what’s going on, Sky nick their info, claim it as their ‘sources’ and then let you know what’s happening once more, things spread like wildfire, before you know it, you’re near convinced it’s happening.

So when it doesn’t, it’s disappointing.

Norwich have been linked with some interesting names this season, as well as some not so interesting ones. Mattia Destro, Dieumerci Mbokani, Benik Afobe – fans got excited about those. They knew they were at least being looked at by the Canaries, so when they didn’t come off and the likes of Glenn Murray and Jon Walters pop up, I can understand the lack of enthusiasm. The names are underwhelming compared to where we were earlier in the window.

Things just seem to be built up to breaking point before anything concrete actually happens. I, myself, have been guilty of getting trapped in the social media transfer whirlwind. You get excited. You want the move to happen. It doesn’t and you’re disappointed. I kind of miss the days where you wouldn’t know what was going on until they signed on the dotted line.

At the end of the day though, I never saw the signing of Cameron Jerome as someone who would get the goals to send City back to the Premier League. He did alright. I thought Alex Neil would be a good appointment. He’s not been too bad. Yet, I also thought Chris Hughton would be… and, I was pretty underwhelmed when Paul Lambert took charge…

My point? Until they’re out there on the pitch, you haven’t got a clue what’s going on. Whoever our new striker ends up being, if he does the business on the pitch, that’s the main thing.

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