Date: 20th January 2017 at 5:24pm
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adidas Football has today launched the new ACE 17+ PURECONTROL as part of the Blue Blast collection, including on-pitch, cage and street adaptions.

The latest release will be worn by stars such as Manchester United’s Paul Pogba and Arsenal’s Mesut Ozil.

The Blue Blast ACE 17+ PURECONTROL’s latest feature is an all-new Purecut Sock System. Designed to provide an optimal fit, the highly stretchable material helps lock the foot in place while adjusting to even the most complex movements.

It features a 360 degree fully PRIMEKNIT upper to ensure zero wear-in time is required and is protected by an ultra-thin Non Stop Grip (NSG) film to provide increased levels of grip.

Another innovative design feature is the inclusion of adidas’ industry-defining BOOST technology. The BOOST sole is made up of thermoplastic polyurethane (TPU), which delivers an unrivalled energy return with every step.

The boot also features a SPRINTFRAME sock liner, with the end result being more energy than conventional midsoles and unrivalled levels of comfort.

The collection also includes the Blue Blast ACE 17+ PURECONTROL Cage version. Featuring the same blue and black colourway as the on-pitch silo, the cage version includes a PRIMEKNIT upper with a layer of NSG film to provide close ball control.

A stretchable layer of TECHFIT material between the blue and black colour blocks optimises comfort, whilst a black EVA strip features above the heel’s BOOST to offer stability. The three stripes in chrome also feature pink accents for a more lifestyle look. Comfort, stability and energy return are offered through the BOOST material on the heel counter.

Inspired by the street, the ACE 17+ Street shoe completes the Blue Blast collection. The predominantly blue colourway features pink details and is constructed with a three-piece PRIMEMESH material for a lifestyle-focused look.

A TECHFIT colour coating covers the three stripes whilst a full-length BOOST midsole enhances the lifestyle look whilst offering energy return.

For further information please visit or go to or follow @adidasfootball on Twitter to join the conversation.

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